Blog

Everyday Promotional Products

Promotional Products for Everyday Use

20th November 2019

According to research by BPMA (British Promotional Merchandise Association) 94% of recipients of promotional products remember the brand associated with them. BPMA also found that 67% of recipients keep promotional products. This compares favourably with other forms of marketing such… READ MORE

Marketing with Custom Flags

15th November 2019

Each year Lancaster Printing sells a large volume of pre-printed and custom flags. They range from hand waving and car flags to large-scale flags. Union Jacks and England flags are also popular during royal visits, carnivals, and large international sports… READ MORE

Marketing with Silicone Wristbands – What You Need To Know

10th November 2019

Throughout the time we’ve been in business silicone wristbands have consistently been our most popular promotional product. We put this down to several factors; they are inexpensive, versatile, fun, customisable, easy to distribute, wearable (so the end user helps share… READ MORE

Which Silicone Wristbands

Which Silicone Wristbands?

5th November 2019

Silicone wristbands are a great way to promote your organisation. They are versatile, fun and, when compared to other forms of promotion, are relatively inexpensive. If you buy in volume, there are even more savings to be made. They are… READ MORE

Custom Lanyards

Marketing With Custom Lanyards

5th October 2019

Custom lanyards are one of our staple products. They sell steadily throughout the year and we receive orders from a variety of organisations including schools, universities, commercial companies and healthcare providers. Lanyards are essentially a functional item. Their purpose is… READ MORE

Silicone Wristbands

How Businesses and Charities are Using our Silicone Wristbands

5th October 2019

Silicone wristbands are one of our best-selling products. They are popular with business, charities and individuals. We put their continuing popularity and our steady stream of repeat orders down to three things. Silicone wristbands are cost-effective, versatile and aesthetically pleasing…. READ MORE

Reading Business Tips

Useful Business Tips, Posts and Resources

29th September 2019

Most small business owners will attest that running a business takes up most of their waking hours. When they’re not physically at their desk or in front of a laptop they’re thinking about some aspect of the job. It’s easy… READ MORE

Colour Charts

Use of Colour in Marketing and Advertising

28th September 2019

Colour is at the forefront of everything we do. Whether we’re creating silicone wristbands, lanyards, trolley coins or car air fresheners, colour is one of the most important elements. It helps build brand identity, and helps customers form that crucial… READ MORE

Marketing Advantages of Small Businesses

Marketing Advantages of Small Businesses

26th September 2019

For small organisations and individuals, the prospect of competing with larger businesses can seem daunting. But there are many areas where small businesses have an advantage. Marketing is one of these. The Ability to Create a Personal Experience It’s easy… READ MORE

Promotional Products for Schools

4th September 2019

For the last 15 years Lancaster Printing has supported schools, colleges, universities and LEAs by providing a range of promotional products. We work closely with these educational institutions to provide high quality items that help organise school mealtimes, identify staff… READ MORE

Summer Promotional Products

Promotional Products for Outdoor Events

24th April 2019

With summer just around the corner, it’s time to plan your outdoor events and ensure you order your promotional products on time. We have a range of promo gifts, giveaways and other merchandise, whether you’re planning a sporting event, sports… READ MORE

Festival Season

Festival Season 2019

25th March 2019

It’s that time of year again. The sun is shining and we’re looking ahead to festival season. It seems like each year there are more festivals to choose from, catering to all tastes, and this year is no exception. If… READ MORE

Integrating Promotional Products

5 Ways to Integrate Promotional Products into Your Marketing Activities

17th March 2019

It is well documented that the most effective marketing campaigns include integration of carefully-planned strategies, targeted activities, and utilise online and offline channels. Including promotional products into the mix brings together several strands to add impact and create a buzz…. READ MORE

Printed Silicone Wristbands for Fundraising

Fundraising with Printed Silicone Wristbands

4th March 2019

The majority of our customers are businesses. They come from a variety of sectors including education, healthcare, retail and leisure. The businesses we work with know the value of incorporating promotional products into their marketing strategies. They use tried and… READ MORE

Silicone Wristbands: The How And Why

Silicone Wristbands: Small Items, Small Cost, Big Impact

27th February 2019

We have said before that silicone wristbands are, year on year, our most popular products. Not only do we receive significant repeat orders from loyal customers, but we also attract a steady stream of new organisations. We’re always interested to… READ MORE