Blog

Spring Update

14th March 2017

Where is the time going? We can’t quite believe it’s March already and in a few weeks the clocks will go forward. Isn’t it lovely to go to work and come home when it’s still light? This grey, dreary winter… READ MORE

Event Marketing - Tips for Small Businesses

Event Marketing: What It Is And How It Can Help Your Small Business

27th September 2016

Event marketing is the process of developing or taking part in an exhibition, conference, workshop, presentation, etc. to promote your product, service or cause. It provides many opportunities to increase brand awareness, engage with customers and provide additional information. We… READ MORE

5 Steps to Integrated Marketing Success

26th August 2016

What is integrated marketing? Why is it important? And how do you measure success? The DMA Integrated Marketing Community describes integrated marketing as follows: “Integrated Marketing is an approach to creating a unified and seamless experience for consumers to interact… READ MORE

Wristbands for Schools, Colleges and Universities

10th August 2016

During the summer months we sell a large volume of silicone wristbands to schools, colleges and universities. Wristbands have countless practical uses. Universities order them for: Advertising hotline numbers for clearing and new admissions Open day promotions Promoting courses and… READ MORE

Looking For A New Promotional Product? Let Us Source It For You

10th June 2016

Over the last few years we have sourced hundreds of new promotional products for our customers. Some of these have made it into our online product catalogue and have proved popular. This helps us to keep everything fresh and to… READ MORE

4 Cost Effective Ways to Increase Awareness of Your Small Charity

9th March 2016

It’s not easy being a small charity. There are so many fund raising organisations competing for funds. Large charities have bigger budgets and the means to create impressive campaigns. But small charities can compete. The Movember Foundation started with two… READ MORE

Putting Together Great Event Bags

22nd February 2016

One of the perks of going to a trade show, exhibition or award ceremony is the event bag or goody bag. It always feels good to receive a free gift but there’s an art to putting together a successful goody… READ MORE

Vape Bands

19th January 2016

We’ve had a number of requests for vape bands over the last few weeks and the popularity of this product seems to be gaining momentum. Vape bands are rubber bands that fit neatly over e-cigarettes or vape pens. They can… READ MORE

Rose Quartz and Serenity: Pantone’s Colour of the Year 2016

22nd December 2015

For the first time Pantone has blended two shades to represent their Colour of the Year for 2016. Those shades are Rose Quartz and Serenity. Pantone said of the pairing: “As consumers seek mindfulness and well-being as an antidote to… READ MORE

Increasing Brand Awareness with Promotional Products

26th October 2015

In last week’s post we looked at people’s perceptions of promotional products and how they influence purchase decisions. The BPMA research we referred to found that the best branded free gift is ‘a useful novelty item that is relevant and… READ MORE

10 Steps to Successful Promotional Products

5th October 2015

The BPMA recently carried out research where promotional products were compared to print, web, direct mail and TV. Research results showed that promotional products motivate twice as many people to take action, they invoke loyalty in three times as many… READ MORE

Print Marketing is Alive and Kicking

7th September 2015

We’re used to seeing headlines asking whether print marketing is dead. In an increasingly online world where attention spans are decreasing and we consume our information via feeds and timelines, print marketing is often confined to the realms of ‘traditional’… READ MORE

Promotional Products for Freshers Week

1st September 2015

Around 2.38 million students study at UK higher institutions each year. In September and October many travel across the country or from overseas to take up residence in their halls or rented accommodation. At the beginning of term Freshers Week… READ MORE

5 Questions to Ask Before Purchasing Promotional Merchandise

20th July 2015

We have been supplying promotional merchandise for over 15 years and have worked with numerous businesses and charities in the UK. During that time we have become experts in helping businesses to find the right products for their campaigns. According… READ MORE